Movement 2011.05.28-30

The artist schedule released today gives festival-goers for the first time a complete listing of which artist is playing on what stage, on which day, and at what time.  The festival this year as it has been in the past has five stages—vitaminwater, Beatport, Red Bull Music Academy, Made in Detroit and Movement Torino. See it on Facebook

ELECTRONIC MUSIC FESTIVAL PARTNERS WITH WHEELHOUSE DETROIT FOR BIKE TOURS

Movement Festival Attendees Get Discount on Bike Rentals by Showing Wristband

DETROIT, May 17, 2011- Movement Electronic Music Festival attendees will be able to take a break from the beats pulsating throughout Hart Plaza May 28-30 to explore the landmarks of Detroit Techno with bike tours provided by Wheelhouse Detroit.

Wheelhouse Detroit, located on E. Atwater Street along the Detroit River, will guide the two Techno-themed bike tours they have dubbed “Techno in the 313.”

The first will be on Sunday, May 29 from noon to 4 p.m.  It will be the “long” tour that will go for as many as 21 miles taking riders past historic electronic music sites like The Music Institute, Underground Resistance HQ, and the Packard Plant.  The tour price is $30; with bike rental it’s $40. This “long” tour is recommended for more experienced riders.

The second will be Monday, May 30 from noon until 3 p.m. It will be the “short” tour. A rider will see landmarks such as The Music Institute, Underground Resistance HQ, and the East Riverfront Warehouse District.  The tour price is $25; with bike rental it’s $35.

Both bike tours are capped at 15 people to ensure safety and a personal experience. Each tour will have a trained tour guide and a mechanical sweeper along with a lock and helmet.  To book a tour or learn more visit www.wheelhousedetroit.com

Wheelhouse Detroit is also offering discount on bike rentals to anyone with a Movement wristband:

  • $10 2 hours (reg. $15)
  • $18 1/2 day (reg. $25)
  • $25 full day (reg. $35)
  • $40 2 days (reg. $50)
  • $60 3 days (reg. $75)
  • $75 full week (reg. $99)

“This tour will bring the beats that electrify Detroit to life,” states Kelli Kavanaugh, co-owner of Wheelhouse Detroit, “Many tourists find bikes to be the most convenient way to get around Detroit and Movement weekend in particular lends itself well to bike transportation.”

About Wheelhouse Detroit

Wheelhouse is a bicycle shop that offers retail, service, rentals and repairs in downtown Detroit located at Rivard Plaza on the Detroit RiverWalk. Wheelhouse Detroit has been featured in several news publications such as Real Detroit, Detroit Free Press, Metro Times, New York Post, New York Times and USA Today.  Visit www.wheelhousedetroit.com for more information.

RICARDO VILLALOBOS ANNOUNCED FOR MOVEMENT FESTIVAL IN DETROIT VIA FACEBOOK

DETROIT, May 20, 2011—The ‘Secret Artist’ placeholder on the Movement Electronic Music Festival schedule was announced via the festival’s official Facebook page at 3:00 p.m. Eastern Standard Time.  The post said: “Ricardo Villalobos is the ‘Secret Artist.’  He WILL be in Detroit to perform at MOVEMENT May 29th and at the Voyage Royale: I’m on a Boat 3 afterparty. Check www.Movement.us for more info.”

Villalobos, a world-renowned microhouse and minimal techno DJ/producer, last performed in Detroit in 2002 when he played live at Paxahau Electronic Music Festival (PEMF), a four-day party that was held at the former Panacea Nightclub in downtown Detroit.

Paxahau originally released the Artist Set Schedule on May 12, but in the Sunday, May 29 vitaminwater stage slot inserted ‘Secret Artist’ as a placeholder, which created a lot of buzz and speculation in social media spaces since then—and is the reason festival organizers decided to release Villalobos’ scheduled performances via the festival’s official Facebook page.

GLOBAL AUDIENCE CAN LISTEN TO MOVEMENT FESTIVAL LIVE ONLINE
Resident Advisor to Broadcast Live from Movement Festival, Powered by Awdio

DETROIT, MAY 23, 2011–People across the world will be able to experience the sounds of the Movement Electronic Music Festival live as they are happening thanks to a new partnership Paxahau formed this year with Resident Advisor and Awdio.

On May 28, 29, and 30 from noon until midnight fans of electronic music will be able to visit www.ResidentAdvisor.net to access five media players being powered by the folks at www.Awdio.com to hear live performances from the vitaminwater, Red Bull Music Academy, Beatport, Made in Detroit and Movement Torino stages.  Fans will also be able to share media players with their friends on Facebook.

“Movement is an international festival with a global fan-base and this is an exciting new way for Paxahau to be able to share it with the fans that are unable to make it to Detroit,” said Jason Huvaere, director of operations, Movement Electronic Music Festival.  “In addition, we think the live streaming will help to expand the festival’s reach worldwide, and we are very happy to be partnering with Resident Advisor and Awdio to make it happen.”

Resident Advisor will broadcast all five (5) stages, across all three days on the following pages:

DAY ONE: www.residentadvisor.net/movement-day1

DAY TWO: www.residentadvisor.net/movement-day2

DAY THREE: www.residentadvisor.net/movement-day3

Resident Advisor is the world’s leading electronic music and club culture magazine and Awdio is the first platform dedicated to live music streaming that enables artists, producers, labels, clubs, venues, and promoters to stream their live music events in real-time, worldwide.

About Resident Advisor

Resident Advisor (RA) is the world’s leading electronic music and club culture magazine.  Established in 2001, RA publishes news, reviews and features to an audience of more than a million monthly readers. Thousands of artist and label profiles—and even more user-generated event and club listings—have made RA an invaluable resource to both the clued-up music lover and the clubgoer simply looking for a good night out. With offices in London and Berlin – and shortly San Francisco – and contributors spanning the globe, RA covers anything and everything that is electronic music-related.  Visit www.ResidentAdvisor.net

About Awdio
Awdio is the first platform dedicated to live music streaming, enabling artists, producers, labels, clubs, venues, promoters, and all fine music purveyors to stream their live music events in real-time, worldwide. With over 150 venues & 100 artists already connected, Awdio broadcasts live quality DJ sets and live concerts 24/7.  Visit  www.Awdio.com.

HART PLAZA TO HAVE FREE WIRELESS INTERNET FOR
MOVEMENT ELECTRONIC MUSIC FESTIVAL, MAY28-30

DETROIT, MAY 24, 2011—Attendees of the Movement Electronic Music Festival, May 28-30 in Detroit, will have free wireless Internet access on Hart Plaza because of a partnership Paxahau has formed with Zing Networks Inc., and Any-Packet Technology Distribution LLC.

“This new convenience is another example of how our team is always thinking about how we can improve the experience people can have at our festival,” said Jason Huvaere, director of operations for the Movement Electronic Music Festival.  “We appreciate Zing Networks Inc., Any-Packet Technology Distribution LLC, and their partner organizations for working with us on this new effort.”

Festival-goers will be able to access the free wireless Internet by simply using their device (laptop, cellphone, etc.).  Check your device’s SSID settings and select “ZINGMOVE” to join the official Movement Festival Network.  Upon connecting to the free network, users will also have the ability to send five free text messages to their friends courtesy of MBO.

“It was a natural fit for Air-Packet to step in and build a team to put this together this year for the festival,” said Tolly Marcus, founder of Zing and Air-Packet.  “We had all of the infrastructure in stock, the know-how, and the connectively already in place via our market position and existing partnerships.”

The partner organizations of Zing Networks Inc., and Any-Packet Technology Distribution LLC who spearheaded the initiative to make the wireless network available at Movement are Internet 123 Inc., SAF Tehnika, Extricom, Proxim, RgNets, Untangled, MBO, and NextWave.

About Zing Networks Inc

Zing is a Detroit Based, Wireless Internet Service Provider (WISP) that was founded in the year 2000 to bring the most advanced Carrier Grade services to the Metro Area. Now in 2011 Zing and its partners are able to offer 4G services and beyond to the Wayne, Oakland, Macomb and Washtenaw counties today. To learn more visit: www.getzing.com

About AirPacket Technology Distribution

AirPacket based in Troy Michigan is an emerging global distributor of communications infrastructure enabling Fiber Optic Networks, FCC Licensed Microwave Backbones, IP CORE, 4G WiMAX / LTE cellular coverage components and more. Air-Packet supplies the latest carrier grade technologies to its VAR’s, System Integrators, Channel and Operator Partners and provides many engineering disciplines and support options for its customers to ensure each project’s absolute success. To learn more visit: www.air-packet.com

New & Improved Movement Festival iPhone App Now Available on iTunes

DETROIT, MAY 25, 2011—A Movement Electronic Music Festival iPhone application is now available on iTunes.  The official electronic guide to Movement 2011, held May 28-30 in Detroit’s Hart Plaza, has new and improved features for this year’s edition.

Feedback from those who purchased the easy-to-use app is extremely positive.  One person said, Love the app, even better than last years!..” another said, “Nice, partying made easy! Thanks!”

The cost for the official Movement 2011 app is just 99 cents and it can be purchased at http://itunes.apple.com/us/app/official-2011-movement-festival/id437458049?mt=8

Some of the new features for this year’s app include:

  • A “Now Playing” feature that allows people to see a list of which artists are currently playing and also which artists will start in the next 20 minutes.
  • A “My Schedule” feature that allows you to keep track of your customized schedule that can be sorted by days and you can also remove artists after you have seen their show with one touch.
  • An “Alarm” feature that can be set for 5, 10, or 15 minutes on your personal festival schedule before your selected artist starts performing.
  • Websites and videos will play inside of the app instead of jumping out to Safari or the YouTube app.
  • Icons for Facebook, Twitter, Myspace on the right-side of artist photo.

Returning app features from last year’s edition include:

  • Lineup: See every artist at the festival and sort them by alphabetical order, by set time, and also by day and stages.
  • Artist Bio: Tap on any artist in any list and be taken to their bio page. You can see the day that they are playing, at what time, and on what stage. Artist bio pages also have social media links, a music link, a video of them, and a link to their website.
  • Friend Finder: Show your friends where you are in the crowd by placing an “I am here” arrow on a picture of last year’s crowd. Choose from pictures of the entire festival grounds or the individual stages.  Your friends don’t need the app to receive the pictures.
  • Map: See a zoom-able/scrollable map of the entire festival grounds that opens to full-screen size.
  • After Party: See the official after parties and sort them by day. You can see the flyer for the party along with other information. Tap map to get instant directions to the after party.
  • Flashlight: Bright white screen to help you find something on the ground or look through your purse at night.

PAXAHAU OFFERS NEW INTERACTIVE ‘TECHNOLOGY CENTER’ FOR
MOVEMENT ELECTRONIC MUSIC FESTIVAL, MAY 28-30 IN DETROIT

DETROIT, MAY 26, 2011–You cannot have electronic dance music without technology, and this is why a new feature of this year’s Movement Electronic Music Festival will be an interactive Technology Center where attendees can check out, test and purchase electronic music production/performance hardware, software and accessories.

The Technology Center will be a first in the 12-year history of the three-day event. The 2,500 square-foot indoor area will be located in the underground area of Hart Plaza, across the hall from the Movement Torino stage (see attached map).

Festival organizers Paxahau have formed a partnership with Allen & Heath, Vestax, Novation, Focusrite, Mono, Alpine, Wharfedale Pro and Moog to be able to bring the center to the festival.

“The Technology Center has been designed to be similar to a trade show,” said Jason Huvaere, director of operations for the Movement Electronic Music Festival.  “Festival attendees will have a chance to see reps demonstrate how the industry’s newest technology and equipment works, and in some cases they will be able to test it for themselves.  We expect this will be a popular new addition to this year’s event.”

Some of the products attendees can expect to see in the Technology Center include:

  • DJ Mixers
  • MIDI Controllers
  • Audio Interfaces
  • Synthesizers

The Technology Center will be open from 12 p.m. to 6 p.m. each day of the festival, and an itinerary of scheduled presentations and demonstrations will be made available.  Organizers also say festival-goers should expect to see some of the artists performing at Movement browsing through the Technology Center.  Entry will be allowed to any festival attendee.

34,820 ATTENDED FIRST DAY OF MOVEMENT ELECTRONIC MUSIC FESTIVAL

DETROIT, MAY 29, 2011—A record crowd attended the first day of the Movement Electronic Music Festival in Detroit.  Saturday’s official attendance figure was 34,820.

The crowd total for Saturday is the largest one-day figure the festival has had since becoming a ticketed event in 2005.  Previously the standing record was about 31,000.

Day two of Movement begins at noon on Sunday, May 29.  The headliner for vitaminwater’s main stage is 69 (Carl Craig) performing live.  The headliner for Beatport stage is Loco Dice.  The headliner for the Made in Detroit stage is Delano Smith.  The headliner for the Red Bull Music Academy stage is Aux 88 performing live.  The headliner for Movement Torino stage is Marcel Dettmann performing a DJ set.

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